Archive for the ‘Candidate preference surveys’ Category

Vice President Jejomar 'Jojo' Binay

Vice President Jejomar ‘Jojo’ Binay



Vice President Jejomar “Jojo” Binay has a commanding lead and will emerge the winner in Metro Manila if presidential elections were to be held today, a survey conducted by Novo Trends PH showed. From the same survey, President Benigno Aquino III and Senator Grace Poe, if they run, can be considered to be in a position to make a serious winning bid for presidency in the 2016 presidential elections.


VP Binay, in first place, got 29.3 percent voter preference. President Aquino and Senator Poe are statistically tied at second/third place with 13.1 percent voter preference and 11.8 percent voter preference, respectively. Senator Miriam Defensor-Santiago is all alone at fourth place (7.9%). The 5th-9th places are statistically shared by Senator Ferdinand “Bongbong” Marcos (5.1%), Senator Francis “Chiz” Escudero (4.6%), Davao Mayor Rodrigo Duterte (3.6%), DILG Secretary Manuel “Mar” Roxas (3.4%), and Senator Alan Peter Cayetano (3.4%). Former Senator Manuel “Manny” Villar is at 10th place with 2.1% voter preference.


The survey was conducted from October 24-25, 2014 among 1,600 respondents in the National Capital Region (NCR). It has a ± 3 percent margin of error. Other factors included in the survey are specific standing at the city level, and voter preference in relation to wealth status and educational level.


The Novo Trends PH, Inc., is a newcomer in the social research scene in the Philippines. Its president, Carmelita N. Ericta, former head of the National Statistics Office (NSO) said, “Novo Trends PH specializes in the collection and analysis of social, political, economic, and business data. This particular survey represents a test activity for the company and represents our contribution to a more solid appreciation by the public and the stakeholders of the 2016 presidential elections.”




Ms. Ericta disclosed that Novo Trends PH is composed of highly-regarded experts and professionals who are well-versed in this line of work. She herself, before her recent retirement, was the Civil Registrar General of the Philippines and Chairperson of the Committee on Statistics of the UN Economic and Social Commission (UN-ESCAP). She is joined in Novo Trends PH by Dr. Amado Mendoza, Jr., eminent professor in the UP Political Science Department, and Mr. Ramon Casiple, well-known political analyst.


Novo Trends PH has a pool of experts that can be mobilized to provide consultancy services on its various areas of concern. Right now, it is undertaking commissioned and non-commissioned political surveys and consultancies in relation to the 2016 Philippine national and local elections. However, Ms. Ericta said that the company “will also undertake political risk, economic, and business analyses, issue general and specific situationers, maintain a databank and library, in cooperation with select domestic and international institutions, and provide consultancy services on political, economic, social, and business concerns.”


Ms. Ericta further said that, “Novo Trends PH will focus on the Philippines but will also cover ASEAN, particularly with the impending ASEAN integration, and will cover international trends as they affect Asian and Philippine developments.”



References/Resource Persons:


Prof. Amado M. Mendoza, Jr., Ph.D.                           Mobile: 0920 9477690

Ramon C. Casiple                                                                 Mobile: 0916 3690182